Virtual trade fairs 2020

2020 was char­ac­ter­ised by digit­al­isa­tion, meet­ings, con­gresses and trade fairs were held hybrid or fully digit­ally. Ana­lyt­ica and Medica were also vir­tu­al.

Analytica 2020

The world’s lead­ing trade fair for labor­at­ory tech­no­logy, ana­lys­is, bio­tech­no­logy took place from 19 to 23 octo­ber 2020 and the par­ti­cip­a­tion was free of charge. In addi­tion to vir­tu­al booths and live chat, there were vari­ous con­fer­ence ses­sions and webinars like our our webin­ar about Cov­id 19 dia­gnostics.

  • 21,641 par­ti­cipants (unique users) from 152 nations in five days.
  • 268 exhib­it­ors from 24 coun­tries presen­ted more than 700 product high­lights.
  • More than 33,000 par­ti­cip­a­tions in the 200 exhib­it­or webinars and the 119 sci­entif­ic present­a­tions at the ana­lyt­ica con­fer­ence.

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Togeth­er with our part­ner Dia­gnostikNet­BB our engine team cre­ated our digit­al booth and exhib­it­or pro­file for the fair vis­it­ors accord­ing to the organ­iser­’s tem­plates, and we were in charge of the live chat. The video gives a short impres­sion of what it looked like in the final stage.

Medica 2020

For the first time MEDICA, the world-lead­ing med­ic­al trade fair and plat­form for the sup­pli­ers of the med­ic­al tech­no­logy industry, COMPAMED, held from 16 to 19 Novem­ber 2020, took place entirely online the par­ti­cip­a­tion was free of charge.

  • More than 45,000 vis­it­ors (unique users) from 169 nations.
  • 1,500 exhib­it­ors from 63 nations present­ing over 18,300 products.
  • Over 100 web ses­sions, which hos­ted 300 par­ti­cipants at their peak.

The exhib­it­or pro­files will con­tin­ue to be online until May 2021. So you can still make up your own mind. Vis­it our engine booth!

Diagnostik Netzwerk Berlin Brandenburg

On the occa­sion of the vir­tu­al Medica, the Dia­gnostik Net­zwerk BB cre­ated a vir­tu­al trade fair booth for its mem­bers. This is per­man­ently online and offers a good over­view of the vari­ous ser­vices of the mem­bers.

In addi­tion, the net­work has offered three dia­gnost­ic webinars, which are now online at You­Tube.


To give our vis­it­ors and cus­tom­ers a bit of vari­ety in the vir­tu­al trade fairs, we have cre­ated a few videos and set up our own You­Tube chan­nel.


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